Let me begin by saying that although I love the packaging, it was a total pain in the ass to photograph! That's the best shot I could get, which isn't saying much.
Cargo Liquid Foundation is $36 for 1.36 oz, making it about $26/oz. I think that is a pretty reasonable price considering Nars is $44/oz, Estee Lauder Double Wear is $36/oz, and MAC Studio Fix Fluid is pretty comparable at $27/oz.
Back to the packaging... when I was first handed this by an artist at Ulta I was a bit turned off by its appearance. If I'm going to be paying high end prices, I would like it to look like a high end product. After taking the product home I fell head over heels in love with this packaging! I honestly wish all foundation came in pouches. Not only is it extremely hygienic but the product doesn't dry out. You don't waste any product because you control exactly how much comes out.
Cargo claims that it is a medium coverage and it is suitable for all skin types. Well here's what I say... It is a buildable light to medium coverage at the most. It does a great job of evening out my face and covering any redness that I have. I do not think that it would be appropriate for ladies that have a lot of acne/scars/hyperpigmentation and need a fuller coverage foundation. It blends and melts right into the skin and looks like I'm not wearing anything. I love how light it is -- doesn't feel like you are wearing foundation. I am typically an NC20 in MAC Studio Fix Powder and Cargo's F-20 is a PERFECT match to my skin. This foundation seems like it was made for me. I know that everyone will not be so lucky, but that is one of the reasons I love this foundation and will continue to repurchase.
I have combination skin that is usually oily with occasional bouts of dryness, but I typically don't suffer from acne unless it's hormonal. With that said, when my skin is oily this foundation definitely needs to be set with a powder. It has a semi-matte finish which is appropriate for all skin types. When my skin is dry it does tend to look a little cakey in those areas -- as does just about any foundation. So make sure to properly moisturize!
After applying, the product does not have any visible color changes due to oxidation, and it wears for about 7-8 hours when set with a powder. My favorite one to use is Rimmel Stay Matte Powder. I did purchase the Carge Blu-Ray Powder but I'm not a huge fan.
Overall I really love this foundation but I wouldn't recommend it to everyone. If your needs are similar to mine and you want a natural, light-medium coverage foundation, with a semi-matte finish then you should pick up Cargo Liquid Foundation!
This product can be purchased at Ulta or Sephora.
I give this product an A-!!!
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